Website - Redesign Highlights

Led overhauls across four business unit websites, rebuilding homepages around discovery based on stakeholder priorities and development insights. Introduced news highlights, structured directories, portfolio-first layouts, and advanced search to make talent and content easier to find and faster to explore.

On average, these improvements contributed to:

  • 30% increase in user engagement

  • 25% reduction in search friction through advanced filtering and structured talent discovery

  • 20% faster navigation to key content via improved information architecture

  • 35% increase in portfolio page views driven by enhanced talent visibility and discoverability

IMG Models - New Homepage

IMG Models - New Talent Directory

IMG Models - New Talent Portfolio